Authentic connection
Language that reaches people emotionally rather than talking at them.
Commercial & commissions
Make people feel your brand.
Not corporate poetry. Not safe words in a boardroom. Real, powerful content that makes an audience stop scrolling and start feeling.
Why spoken word?
Growing a business by talking directly to its audience.
The brands Joseph works with do not want another press release. They want something that cuts through. Poetry takes a message and gives it emotion, rhythm, and a reason to be shared.
Community engagement
Shared moments that invite an audience into the campaign.
Viral potential
Memorable content built to travel organically across platforms.
Selected work
Brands that chose poetry.
Each commission is shaped around the brand, cultural moment, audience, and job the words need to do.
Nike × Liverpool FC
Is it an ice lolly or a lolly ice?
A proudly Scouse campaign poem that became social content, match-day conversation, and a live activation.
- Brand campaign
- Social content
- Live activation
Premier League
All Roads Lead To Home
A title-winning poem made for Liverpool supporters around the world, capturing the emotion of returning home as champions.
- Commissioned film
- Global reach
- Football culture
TNT Sports
One Common Goal
A Black History Month spoken word commission celebrating John Barnes, sporting greatness, adversity, and progress.
- Broadcast
- Sport in Words
- Cultural storytelling
Montirex
Break the Wall
A commissioned spoken word poem about mental health and the importance of opening up, created in partnership with Campaign Against Living Miserably.
- Commissioned poem
- Mental health
English Heritage
English Heritage
Spoken word created for an English Heritage castle project.
- Spoken word
What the work can become
One voice. Many formats.
- Brand campaigns01
- Product launches02
- Commercial films03
- Live activations04
- Corporate events05
- Internal communications06
- Editorial content07
- Sport and culture storytelling08
- Bespoke performance pieces09
15+
Major brand partnerships
8,000+
Largest live audience
Millions
Content views globally
Selected partners
- Nike
- Premier League
- EA Sports
- Amazon Prime
- National Trust
- English Heritage
Commission Joseph